STUNT / SOCIAL
Seattle is one of the most literate cities in the world. Given that, it’s no surprise that the city also happens to have the most “Little Free Libraries” per capita.
So to celebrate National Literacy Month, we worked with Visit Seattle to create a series of Seattle-inspired Little Free Libraries in Boston, Chicago and Austin (three cities that don’t have many of these already). We created 3 different libraries inspired by unique Seattle icons: Sasquatch, a Kayak and the Washington Ferry. Each one was filled with books related to Seattle and a bookmark encouraging people to post a pic and share their favorite Seattle book using #SeattleStory. For every post, Visit Seattle made a donation to Little Free Libraries to help build more libraries for the communities who really need them.